Portrait of Naveen Sereddy
Available for work · Open to relocate
Naveen Sereddy Product Designer · AI Product Design

Designing clarity into complex products

I turn research and rough workflows into products people actually want to use, across healthcare, fintech, and retail.

View selected work Get in touch Download résumé
Design-system
components
40+
WCAG 2.1
accessible
AA
Years
experience
2+

Selected Work

Six problems,
solved end to end.

From discovery research all the way to a shipped interface. Case studies in AI fintech, healthcare, and retail, judged by user outcomes and business results, not just how the screens look.

UI Style Explorations

7 styles, one designer.

Neo-brutalism, claymorphism, glassmorphism, and a few more. All 7 UI showcases live here.

View explorations →

Motion Studies

5 animations, in motion.

Scroll stories, micro-interactions, page transitions. All 5 motion studies live here.

View motion studies →

About

I treat research as the first draft of the interface.

I started in front-end, which is where I learned that the cleanest code can still ship a confusing product. So I moved upstream: talking to users, mapping the information architecture, and pressure-testing flows before a line of UI is built. Good design should disappear into the task.

How I work

  1. 01Research
  2. 02Wireframe
  3. 03Prototype
  4. 04Test
  5. 05Build

Capabilities

Design
UI/UX Design systems Information architecture Wireframing Prototyping Responsive
Research
User research Usability testing Accessibility · WCAG 2.1
AI
Human-AI interaction RAG UX Prompt engineering AI-assisted workflows
Build
Front-end development React HTML & CSS
Tools
Figma Git Design tokens

Experience

2+ years across fintech and enterprise tech,
design through front-end.

Full résumé

40+ system components

UI/UX Designer Current

Bill Holdings (BILL) · San Jose, CA · Remote

Design a financial-services platform end to end, from wireframes to dev-ready Figma. Reorganized the dashboard information architecture using card-sorting research, cutting task-completion time by 22%. Maintain a 40+ component design system, run usability tests with 8–10 users each sprint, and use AI tools like Claude and Figma AI to speed up iteration while keeping the final design calls my own.

2025 — Present

3 client web apps

Front End Developer/Product Designer Prior

Fidelity Investments · Westlake, TX · Remote

Led user interviews and competitive analysis on a B2C product, designed wireframes, flows, and high-fidelity mockups in Figma for 3 client web apps, built a shared component library, and wrote HTML/CSS and React for ~15 UI components. Ran 2–3 stakeholder review rounds a project, defending decisions with research and accessibility standards.

2024 — 2025

Plus self-directed product work and a live client build, in selected work above.

Kind words

Naveen turned our confusing pricing into something customers actually get. Fewer how does this work questions, and more people walking in ready to shop.
Jasper Xu Owner, Bins & Deals · Liberty, MO binsanddeals.com

Contact

Let's build something
people love to use.

Open to product design and front-end roles, freelance, and collaborations. Drop a note below.

Naveen Sereddy

Find me